Why Times Square?

Why Times Square? That is a ubiquitous question that people ask me every time I used to talk about the study object of this piece of research. Times Square now, the current version we have of this place, looks like a location where one cannot find anything serious for conducting an academic piece of research. It seems like an infertile field utterly dependent on external forces, but at the same time, an exhausted and packed and sealed one under the label of either gentrification-Disneyfication or the official one of revitalization. The usage of each one of those two terms depends on who is telling the story of this site. However, in both versions, Times Square appears like a finished object, a black boxed location without so much to offer.

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